Duracell: F1
Energy that lasts.
Advertising School: Universidade Estácio de Sá, Brazil
Teacher / Leader: Daniel Pels
Creative: Augusto Link
Created: 2010
Energy that lasts.
Advertising School: Universidade Estácio de Sá, Brazil
Teacher / Leader: Daniel Pels
Creative: Augusto Link
Created: 2010
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15 Comments
boring :/
dull :|
Boring indeed. Lacks power to leave a lasting impression and is way to shallow.
http://jackmancer.com/
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Ivan? we don't come to aotw to see such a stuff!
Critics are easy.
Yes, but it's student work, don't judge by the same standards. Regardless I get your point guys.
This whole campaign says 'veru powerfull batteries', not 'energy that lasts'. So it's back to the drawing board dear students!
Well, considering it is a student piece, it´s not bad...
clean and clear communication... nicely executed.
Old school!
no its new.. and the idea?
www.barcreativo.com
Student or not, the visual and copy don't connect.
Well, students are the one with on limitation and out of the box paradigm. In professional life, we don't 'lesser' freedom to showcase such idea. Thus, a very dull execution.
shahid
When you say 'student work', what are they studying - bricklaying?
Zzzzzzzzzzzzzzzzzzzzzzzzzz.
good brand, medium idea
Just do it