Dunkin' Donuts: Rebuilding
Advertising Agency: Hill Holliday, Boston, USA
Executive Creative Director: Kevin Moehlenkamp
Senior Art Director: Darren Bult
Associate Creative Director / Copywriter: Scott Noble
GCD / Copy: Time Cawley
GCD / Art: Kevin Daley
Published: April 2008
13 Comments
good execution ...
GOOOD, with triple O
Mindhunter: i think this type of style ads has been really over done and theirs nothing new about this ads. They are okay yeah... we are rebuilding, lets exagerrate the cup and shot big building machinery building it up... baaahhhhh. Good but nothing new
Mindhunter
baaah what have you done lately?!?
very nice !!
www.thecuriousbrain.com
nice
good one!!!
Any chance of an execution showing them building a really really fat person?
DONKIN DONUTS...is a Donuts store first of all. isn´t?
Why a coffe cup in the ad visual?
B
Byte!
Really nice, very clean.
SALVA.
www.juansalvarredy.com
http://www.containerone.info
http://thelift.tv/spain
I do like the execution, I do, I do- BUT my word their pay off line 'america runs on dunkin' that really doesn't work for me, all I can think of are fat lazy police men and house wives that do their shopping in their hair nets and slippers with a cigarette hanging out the side of their mouths.
this visual solution would be great if it was strictly for the concept/tag "america runs on dunkin". Having blue collar job sites building up the cup of coffee is a great way to show that. they ruined it by saying we are building new stores, they don't know a good thing when it kicks them in the ass.
Cool ad.
-Tung
--good idea is enemy of great idea