Dunkin' Donuts: Caramel

Advertising Agency: Hill Holliday, Boston, USA
Creative Directors: Kevin Daley, Tim Cawley
Art Director: Megan O'Connell
Copywriter: Lindsay Bowen
Illustrator / Photographer: Alice Blue
Published: May 2008

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19 comments

getconnected2001's picture
getconnected2001
989 pencils

Not fundoo.... but great execution.

Rachel.Mann's picture
Rachel.Mann
450 pencils

Yay! I love Hill Holliday - they've elevated Dunkin Donuts' brand recognition immensely with their campaigns - they also have some great TV spots that've won several awards, if you guys would like to check them out (I've already submitted them to Ivan). Their website is here: www.hhcc.com/
I'm not going to lie....I really want a coffee now :(

Calibarak's picture
Calibarak
302 pencils

Congratulations

ADebutant's picture
ADebutant
266 pencils

terribly boring first thought.

"Our factories make cosmetics. We sell hope." -M.Factor

phoamcor's picture
phoamcor
1284 pencils

nothing special

NatalieM's picture
NatalieM
1687 pencils

That's one super sweet coffee. The graphic speaks, but are there other concepts that scream? Keep working on it.

caju's picture
caju
123 pencils

look different but doesn´t

Disco Munky's picture
Disco Munky
3900 pencils

Hmmmmm, not digging this one I'm afraid, although it's well constructed, the core concept is a bit weak.

It makes me think it's too "fudgey" (is that a word? do we care?)

"readthiswhileIstareatyourtits"

Doin' it for the points

Rachel.Mann's picture
Rachel.Mann
450 pencils

It's carmel :P

Disco Munky's picture
Disco Munky
3900 pencils

My bad.

Doin' it for the points

Whatever2's picture
Whatever2
3 pencils

"First thought", "weak concept", "nothing special"... Dude, who cares!? What is really important is that it makes me want a cup of coffee.

BulbheaD's picture
BulbheaD
254 pencils

are people wearing shoulder pads again?

The madman thinks he is sane. I know I am mad. -- Pablo Picasso

sloppy4's picture
sloppy4
1496 pencils

Screech, is that you?

teenie's picture
teenie
1894 pencils

I dunno--when I'm thirsty, a glass of Caramellos isn't really what I'm craving.

mrtalented's picture
mrtalented
2175 pencils

student work?

Rachel.Mann's picture
Rachel.Mann
450 pencils

Read the description. It's done by Hill Holliday.

judgeAd's picture
judgeAd
30 pencils

won Gold in 70's I think, sorry

AD1014's picture
AD1014
307 pencils

mmmmm, a mouthful of carmel sludge sure does sound refreshing!

theanc's picture
theanc
2778 pencils

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