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Dunkin' Donuts: Caramel

Dunkin' Donuts: Caramel
Your rating: None Average: 3.7 (14 votes)

Advertising Agency: Hill Holliday, Boston, USA
Creative Directors: Kevin Daley, Tim Cawley
Art Director: Megan O'Connell
Copywriter: Lindsay Bowen
Illustrator / Photographer: Alice Blue
Published: May 2008

19 Comments

getconnected2001's picture 999 pencils

Not fundoo.... but great execution.

Rachel.Mann's picture 452 pencils

Yay! I love Hill Holliday - they've elevated Dunkin Donuts' brand recognition immensely with their campaigns - they also have some great TV spots that've won several awards, if you guys would like to check them out (I've already submitted them to Ivan). Their website is here: www.hhcc.com/
I'm not going to lie....I really want a coffee now :(

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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

Calibarak's picture 302 pencils

Congratulations

ADebutant's picture 268 pencils

terribly boring first thought.

"Our factories make cosmetics. We sell hope." -M.Factor

phoamcor's picture 1190 pencils

nothing special

NatalieM's picture 1693 pencils

That's one super sweet coffee. The graphic speaks, but are there other concepts that scream? Keep working on it.

caju's picture 112 pencils

look different but doesn´t

Disco Munky's picture 3934 pencils

Hmmmmm, not digging this one I'm afraid, although it's well constructed, the core concept is a bit weak.

It makes me think it's too "fudgey" (is that a word? do we care?)

"readthiswhileIstareatyourtits"

Doin' it for the points

Rachel.Mann's picture 452 pencils

It's carmel :P

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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

Disco Munky's picture 3934 pencils

My bad.

Doin' it for the points

Whatever2's picture 3 pencils

"First thought", "weak concept", "nothing special"... Dude, who cares!? What is really important is that it makes me want a cup of coffee.

BulbheaD's picture 258 pencils

are people wearing shoulder pads again?

The madman thinks he is sane. I know I am mad. -- Pablo Picasso

sloppy4's picture 1514 pencils

Screech, is that you?

teenie's picture 1906 pencils

I dunno--when I'm thirsty, a glass of Caramellos isn't really what I'm craving.

mrtalented's picture 2175 pencils

student work?

Rachel.Mann's picture 452 pencils

Read the description. It's done by Hill Holliday.

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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

judgeAd's picture 30 pencils

won Gold in 70's I think, sorry

AD1014's picture 307 pencils

mmmmm, a mouthful of carmel sludge sure does sound refreshing!

theanc's picture 2697 pencils

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