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22 comments

Guest's picture
Guest

i can't look at that,it makes me sad

Guest's picture
Guest

Good stuff.
This one works a bit better for me than the other two. Not sure why.
Perhaps because it's more depressing. Overall, excellent student work.

Guest's picture
Guest

Love it...wish i'd thought of that line........superb :)

Guest's picture
Guest

I like the copy.

Guest's picture
Guest

if it's fun for one then, why does she looks gloomy? or are you saying that the other one is have fun??? that's confusing!!!!

Guest's picture
Guest

yoyo's are fun for one, not seesaws.

Guest's picture
Guest

i know you are students, but is firts think.
very boring.

Rabubi's picture
Rabubi
560 pencils

Lovely location. Don't quite know about the concept though.

johnston's picture
johnston
144 pencils

The best of the three because it's the most telegraphic. Someone is clearly missing here. Great job, guys.I hope you get great jobs soon. And who knows? Maybe some day yo-yos will actually advertise.

Guest's picture
Guest

I agree someone is CLEARLY missing here. Read the slogan.FUN for One! Easily portrays what children feel like when they're bored and alone. You don't NEED someone else to enjoy playing with a yoyo. They're FUN for ONE.

Quite creative!

everartz's picture
everartz
7589 pencils

what i like about this post, is that creative department decided to post ads and recieve abuses and insults maybe... how dare they do such a thing?
this is total crap crAP CRAP!!!!

| Everartz |

Guest's picture
Guest

Listen dude,

Please stop posting on this website.
You never have anything intelligent to say.

This is student work.

Think before you post comments.

Guest's picture
Guest

I work at Wieden + Kennedy, so I am probably a much better creative that the rest of you, and I think this work is great. Good job.

Guest's picture
Guest

I work at WK and no one I know would say such an assholish thing. So I don't believe you work here.

jamesrothenburg's picture
jamesrothenburg
554 pencils

Probably not, dickhead.

ivan's picture
ivan

I think this is a great campaign built on a good insight.

Ivan Raszl, admin of AotW

Guest's picture
Guest

i've seen the exact same visuals before. for a big brother / big sister campaign. that said, the idea is ok. but the tone is wrong. i don't think sad ads sell yo-yos.

jamesrothenburg's picture
jamesrothenburg
554 pencils

Very funny, great work for students. I'd think a bit about who it is you're trying to sell to here though.

imakeads's picture
imakeads
6 pencils

Special thanks to everyone that has commented... We really appreciate it.

silvercuellar3's picture
silvercuellar3
66 pencils

Great idea. Simple. Nicely shot. Good work.

Pombooie's picture
Pombooie
407 pencils

Love the campaign. Insightful and empathetic. Highlights the product benefit superbly.

bknowlden's picture
bknowlden
3647 pencils

Nice job guys, good work.

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