Dulux: Cockroach

Colour changes everything.

Advertising Agency: BBH, Shanghai, China
Executive Creative Director: Johnny Tan
Creative Directors: Yinbo Ma, Carol Ong
Art Directors: Zizi Shi, Haoxi Lv
Copywriter: Carol Ong
Photographer: Jeremy Wang
Producer: Yilin Lim
Published: April 2013

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6 comments

certaintly's picture
certaintly
4060 pencils

this idea has been done many times. with color and with fonts.

it works, but it's nothing new anymore.

kleenex's picture
kleenex
26308 pencils

I do not link any of the ads.

Lazarus's picture
Lazarus
1490 pencils

I guess they're not so gross anymore?

jackblack's picture
jackblack
2230 pencils

This really is a record for BBH who never do scams.

Login.'s picture
Login.
73 pencils

Next!

fokka85's picture
fokka85
48 pencils

I like the concept. Not so sure about the idea.

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