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Dulcolax: Rats

Dulcolax: Rats
Your rating: None Average: 8.4 (60 votes)

It works.

Advertising Agency: Cbgrey Paris France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
3D: Baptiste Massé, Mécanique Générale

54 Comments

aaron.ovadia's picture 22 pencils

This is very funny.... way to go

Gualcor's picture 943 pencils
10

haha at first i thought it was a medicine for flatulence lol

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

Guest's picture
7

Funny!

Wordnerd's picture 6575 pencils
8

Ha! great!

Jet Propulsion Lab's picture 10719 pencils
9

Ewwwwwwwww!!! Not while I'm eating my LUNCH!

This concept will NEVER fly here in the States. All the more reason that I LOVE it!

Brainsugar's picture 1513 pencils

Don't worry, it does not fly in France neither.
As someone says, it's the award season...

ricklongo's picture 1246 pencils
7

Amazing detail in a funny idea. I like it.

Guest's picture

really funny!

Reality Check's picture 1706 pencils
9

A gas, a blast.

Zeus's picture 916 pencils

BRILLIANT!!! I LOVE IT!!!!

Guest's picture

Totally gold.

Bravissimi.

copywriter.txt's picture 832 pencils

Wow, awesome 3D work.

Today's front page best.

Wadih A3's picture 258 pencils

very nice art direction

Guest's picture

simply ... GREAT !!!

Guest's picture

jajaja, excelent

Ed Mintone's picture 593 pencils

meh

Tipsy_Gypsy's picture 46 pencils

love that rat wearing the disney mickey mouse hat in the back and holding a mickey mouse doll :)

Mantufayo's picture 550 pencils

Ratatouille Chaos!

BulbheaD's picture 258 pencils

yes!

The madman thinks he is sane. I know I am mad. -- Pablo Picasso

Guest's picture

Notice that dude on the top of the hydrant with the card "The End is Near".
Gold.

Guest's picture

ha ha ha! damn funny!

everartz's picture 7251 pencils
8

lol!! this is so funny hehe

| Everartz |

hunterelf's picture 44 pencils
7

nice

roman-schwienbacher.com's picture 1027 pencils

great ad, i must say. nice work

Guest's picture

Did someone notice the braces on the big rat on the right :) nice touch.

Guest's picture

so~ good/

nice artwork

Guest's picture

And the blind rat with dark glasses and a match as a cane, hilarious :-) !

Guest's picture

Somebody stop me from laughing! This is absolutely brilliant.

talkingisfree's picture 1677 pencils

Incredible in any way. Congrats

mitchelle2child's picture 87 pencils
9

Great! and Knee Clapping...

Endlessway1's picture 99 pencils

hehehehe .. really great idea

Guest's picture
10

I LOVE IT! hilarious tone and it delivers the message!

StarlaY's picture 308 pencils

Super! I loved the "the end is near" mouse holding a megaphone.

“Inspiration exists, but it has to find us working.” Picasso.

Ainar's picture 2 pencils

It's a fun ad. We can imagine the atomic bomb in the sewer !!!
I really like the 3D work.

Guest's picture
9

Anyone who has heard of Ratatouille will definitely love this adv. RUN, RATS! The sewers are going to blow up any minute!!!!!

Guest's picture

such a beautiful work... loved it

Guest's picture

such a funny and lovely ad... loved it

hadrianapolis's picture 673 pencils

Very nice and funny...

skinny's picture 165 pencils

Finally got it! (Call me slow, okay?) Can't stop laughing!!!!! Brilliant!!!!

Guest's picture

Is this an ad or something from WaltDisney/Pixar?

hari.'s picture 375 pencils
7

WOW!

Thats Some Bad Hat, Harry

Guest's picture
10

So fun it i great

theanc's picture 2697 pencils

Award winning visual.

no_user's picture 127 pencils

Awesome execution.

fedric's picture 39 pencils

just ok

Guest's picture
10

Superb execution

Guest's picture

if i wouldnt have seen this fuckin great execution and someone told me the idea,
i would have said its lame

DJVassallo's picture 245 pencils
8

Too much Ratatouille? Ha! I loved it!

Guest's picture
10

on spot and very funny

DJVassallo's picture 245 pencils
10

this is like "Where´s Wally?" the more you look the more you find:
great rat behind wearing Mickey Mouse ears...
and what about the one climbing the sidewalk and wearing anti-gas mask?
I can´t see what´s written on the paper held by the hydrant above rat...

Wordnerd's picture 6575 pencils

my favorites are the 'the end is near!' posters :)

bad astronaut's picture 550 pencils

lol.....

Corbeen's picture 966 pencils

very nice, bravo..

Limia From Hell's picture 66 pencils

excelent! like always dulcolax

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