majin's picture
2 pencils

and the point being..?

juliangray's picture
987 pencils

just another way to say "very fast"

jughead's picture
60 pencils

lost me completely??? Not sure what your message is here? Ducati so quick it just takes 24 hours to get around europe?

elmikel's picture
1147 pencils

good ad. Not brilliant, just a good simple ad showing the benefit (benefit of every speed bike anyway...)

Btw, why is it a journey throughout Europe? Isn't it a Brasilian agency?

twelve_noon's picture
617 pencils

italian brand. i guess that's why...

buy by bye's picture
buy by bye
544 pencils

this is bad
there r so many good ads that emphasizes speed that this one is just poor.

Chris's picture
1987 pencils

yeah especially for ducati, ducatis are like the ferraris of motorcycles, i would have thought that showing
the bike would be a client mandatory.

Burberry's picture
18 pencils

I kinda like the idea, but it doesn't feel right for the brand.

musback's picture
355 pencils

Cool idea, but they may have wanted to make it look more like a dashboard-clock or something
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New Blog @ http://musback.blogspot.com

cwiss's picture
74 pencils

you could put anything that goes pretty quick on that.

like someone commented - ducatti is the ferrari of motorbikes. nothing about prestige comes across

Rog's picture
6094 pencils

Nice one.

>>>> That's not an ad. THIS is an ad.

DarkSide's picture
1068 pencils

I liked it.
It's simple and that's why is good.
Shortlist Cannes 2007.

chinaski's picture
951 pencils

reminds me of marcello serpa's fuel tank work.

lauke's picture
112 pencils

Very good. I different way to see the speed'benefit. I like it.

What the Hell's picture
What the Hell
114 pencils

I ducatti an air plane?

randallmcmurphy's picture
2 pencils

very clever. i'd like to have one of those hanging on my wall...

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