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Second Hand Trash, Chewing gum

Agency: 
Published/Aired: 
August 2010
Description: 

Print advertisment created by Publicis, Ireland for Dublin City Council, within the category: Food.

Free second hand gum.
Nobody wants your litter. Bin it.

Advertising Agency: Publicis QMP, Dublin, Ireland
Creative Director: Ger Roe
Art Director: John Kilkenny
Copywriter: Des Creedon
Photographer: Adrian Stewart

Comments (12)

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Highest Rated

velle's picture
velle
Activity Score 1550

oooh, this wouldve been more effective as ambient, i think, but poster works too.

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Nice campaign!

Billoughsby's picture
Billoughsby
Activity Score 5142

Pleasant-looking. I think this story could be told in a way that would have more impact on the problem.

That's it.

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Hero images are strong, the rest of the execution is a little bit rubbish.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture
Guest

very fun!!!

Miss Copywriter 22's picture
Miss Copywriter 22
Activity Score 175

loving it !!!!

tirthomitro's picture
tirthomitro
Activity Score 2758

well, erm... um

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

me like this shit, me laughing, I wanz hamburger

MissCopywriter's picture
MissCopywriter
Activity Score 168

surprising headline "Free second hand gum"
but the wrap-up line is too straight forward to me

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

This is the best by far. They did something special with the visual here (gum outside). The other products are nothing different apart from being used. This one is great, others are good.

Dzsoi's picture
Dzsoi
Activity Score 8479

Good point.

silvi's picture
silvi
Activity Score 4172

A little weak.

velle's picture
velle
Activity Score 1550

oooh, this wouldve been more effective as ambient, i think, but poster works too.

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