Dublin City Council: Second Hand Trash, Chewing gum
Free second hand gum.
Nobody wants your litter. Bin it.
Advertising Agency: Publicis QMP, Dublin, Ireland
Creative Director: Ger Roe
Art Director: John Kilkenny
Copywriter: Des Creedon
Photographer: Adrian Stewart


12 comments
Nice campaign!
Pleasant-looking. I think this story could be told in a way that would have more impact on the problem.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
Hero images are strong, the rest of the execution is a little bit rubbish.
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very fun!!!
loving it !!!!
well, erm... um
they showed me a picture & i laughed
dignity has never been photographed
me like this shit, me laughing, I wanz hamburger
surprising headline "Free second hand gum"
but the wrap-up line is too straight forward to me
This is the best by far. They did something special with the visual here (gum outside). The other products are nothing different apart from being used. This one is great, others are good.
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http://twitter.com/jackmancer/
Good point.
A little weak.
oooh, this wouldve been more effective as ambient, i think, but poster works too.