Stop writing on me! I'm using the metro!
Advertising Agency: Saatchi & Saatchi, Dubai, UAE
Executive Creative Director: Marc Lineveldt
Creative Director: Danny Higgins
Copywriter: Neil Harrison
Advertiser’s Supervisor: Sara Mohammed Al Mudharreb
Account Manager: Hema Patel
Account Supervisor: Chandresh Rughani
Art Director: Darren Jardine
Photographer: Tara Atkinson
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17 Comments
Shouldn't it say "Stop writing on my car!"?
It's an old joke. When something like a car is really dusty to the point you can write on it, you write "clean me", like it's so dirty that the car itself asks to be cleaned.
Yeah, I know. But it says: "Stop writing on me. I'm using the metro." I don't think that the car is using the metro. The joke in writing "clean me" is that it's as if the car is "saying" it.
Yes, it should. Because "I am" refers to "me" (the car). It should read Stop writing on my car. I am using the metro. The way I see it is that sometimes pranksters write stupid messages on people's cars as a joke. So the idea - correct if I'm wrong - here is that people can stop writing such messages on that guy's car because he (let's assume the car belongs to a guy) is no longer using it; he is now using the new Dubai metro :)
true.
Yup.
And I don't really get it...
My guess is that it's campaign for the brand new Dubai metro. Before that, if you want to move in the city, even just to go to the next block, you had to take your car. Not anymore thanks to the metro. But this ambient doesn't really make it clear.
Under what rock do you live Shawali? It is very clear that it's for the new metro.
Its clear man. Good work, congrats.
And its for free.
www.danielglezmilan.blogspot.com
thats an awsome idea, congrats
www.etanshapiro.com
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me@etanshapiro.com
i wish I had done that
this is good
done by serviceplan for a travel agency...
sad, but good.
Insight + No money = Excellent Job
too disconnected. the concept doesnt tie well to the message
Not relating. The msg on the windows shoulve been addressed to the owner of the car for ditching it.