Drug awareness: Heroin bags

Folded "heroin bags" were planted in toilets, bus stations, petrol stations and public parks, frequently visited by addicts to "jack up". The heroin bags contained different sets of handwritten messages from ex-patients/recovered addicts encouraging the readers in an empathizing way to call the helpline.

Credit: JWT Bahrain

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2 comments

inkfromthepen's picture
inkfromthepen
147 pencils

u dont need to be an addict to read that screams SCAM AD!

Sven Gali's picture
Sven Gali
845 pencils

oh well

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