Ads of the World A Graphics.com site

Drive Communication: Brain fitness

Drive Communication: Brain fitness
Your rating: None Average: 5.5 (11 votes)

Keep your brand in shape.

Advertising Agency: Drive Communication, Dubai, UAE
Creative Director: Gaël Chevolleau
Art Director: Krystel Hoche
Published: March 2008

Comments

nightingale's picture 22 pencils

Nice

Crisp One's picture 2033 pencils

nice, but i think The Economist did the brain thing better.

sonucoues2002's picture 790 pencils

right

krautland's picture 2465 pencils

yeah, this is too close for comfort to the economist ad.

jazarah's picture 1272 pencils

nice, i like it

jazarah's picture 1272 pencils

nice, i like it

j4son's picture 255 pencils

decent.

miko1aj's picture 1390 pencils

No, no, no. It's different than Economist ad and I cannot agree it's worse. This symbol is so powerful and simple that it don't even necessarily need any line (which is the worst part of this image). I like it very much. I appreciate that someone found another good one way to show this idea.

krautland's picture 2465 pencils

actually... both are using the symbol for brain to make a direct connection to their brand and are suggesting they help keeping said brain healthy. that's the same idea. the other problem here is that the economist campaign is iconic. if there had been two little-kown campaigns I would have chalked this up as "they didn't know of each other" but alas, this merely suggests they ripped amv bbdo off. which is why in a forum built to show your work to other creatives they shouldn't get any respect.

Pogi5's picture 253 pencils

joelapompe where art thou?

Jetstream's picture 115 pencils

I agree with Le Douche, The Economist was professional, this is just ok.

the killer's picture 1487 pencils

not bad.

your work is your identity.
http://harshikcreations.blogspot.com/

kgeiger's picture 5158 pencils

I like this for what it is. Economist or no Economist.

walkingbuddha's picture 190 pencils

Oh hullo.

e-c-o-n-m-i-s-t.

Just missing the 'oh...' factor.

Alistair C.'s picture 692 pencils

nice

coop's picture 8 pencils

REALLY NICE!

Linette's picture 53 pencils

nice !

R. Rinaldi's picture 686 pencils

Done

saymawa's picture 48 pencils

did you hurt yourself coming up with such constructive criticism?

tunji's picture 16 pencils

smart idea

tunji jack

Guest's picture

De puta madre!

Guest's picture
6

Buena idea!, jaja!

Guest's picture

very nice.......

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop. Please note that guest comments do not appear immediately.

 
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more

On Demand Videos


On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!