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TheVinchiFish's picture
86 pencils

Can do more on copy???
Pity pity!!!

cp's picture
354 pencils

At quick glance this looks like an anti-dandruff ad.
Even then, I think the guy needs Head & Shoulders.

s2z's picture
10 pencils

true. I thought so too.. bad copy..

wgeddes's picture
298 pencils

that's the whole point of this ad! you're supposed to think its a dandruff ad and think to yourself "wait a minute, there's MORE in the after photo!" then you realize it's not for dandruff shampoo, but a product that makes clothes blacker.

Chris's picture
1987 pencils


wgeddes's picture
298 pencils

haha that's funny... flips the whole thing around. i like.

muji's picture
66 pencils

bad campaign, bad photo, student work...

B128's picture
392 pencils

It would be more helpful if we say what we'd have done or how to improve the ads instead of giving a blanket condemnation.
This site offers a good opportunity for all of us to be better. Constructive criticism would really help.

esotericusername's picture
313 pencils

some things can't be helped.

tiny_wordz's picture
325 pencils

not new, been done a kazillion times. n watz creative bout this ad? it's just a see-you-see-us ad. it's looks like wat a client wuld force u to do.

Joker's picture
85 pencils

The black shirt on the left looks pretty black to me...if they are the same colour..the guy has dandruff and thats all...

Jarne von Wolfsburg's picture
Jarne von Wolfsburg
264 pencils

smart & clever mechanic

tiborplus's picture
53 pencils

i like the idea (mechanics), but the realisation could be much better. Also the left shirt is to close to the other one.

DarkSide's picture
1068 pencils

good idea (not very new I must say) but the ad leaves a bad impression after all...somethings wrong's picture
25 pencils

The after shot has more white dots than the before shot...surely these images should be switched or am I misinterpreting this ad?

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