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Groupies

Published/Aired: 
September 2010
Description: 

Feel like a star

Advertising Agency: Bleublancrouge, Montréal, Canada
Creative Director: Gaëtan Namouric
Art Director: Frédéric Roux, Laurent Salles
Copywriter: Maxime Paiement
Photographer: Alain Desjean

Comments (6)

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Highest Rated

velle's picture
velle
Activity Score 1550

Brave client!

CommandZ's picture
CommandZ
Activity Score 2498

How are prepubescent girls considered groupies? Hmm, no. These are weak. The only thing I like is the backwards logo/sticker.

atb2005's picture
atb2005
Activity Score 13561

When I first saw this campaign earlier today, the average score for each ad was like 8! I was thinking "Really??" So what's the connection between glass tinting AND being/feeling like a star?? This campaign tries too hard to be cool when there's nothing cool about the product itself. The backwards logo is not a good idea (not everyone would appreciate it).

paumarques's picture
paumarques
Activity Score 1312

molt bona campanya.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Dzsoi's picture
Dzsoi
Activity Score 8135

For God's sake, let your children in!

Guest's picture
Guest

there is a good insight here, when people realize they cant see through a window the first thing they do is smash their face against the window to try to see through, like the campaign, and logo reversed,... you have balls

velle's picture
velle
Activity Score 1550

Brave client!

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