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It will change more than your body.
Advertising Agency: McCann Erickson, Bogota, Colombia
Creative Director: Samuel Estrada DGC
Art Directors: Reini Farias, Eduardo Angel
Copywriter: Eduardo Angel
Published: June 2008
Comments
Ha ha excellent campaign......but I didn't get that alfa thing..somebody pl. explain
Manish Parsodkar
visualizer
dubai
This campaign represents everything i hate about advertising. Buy this and you'll be prettier. Buy this and your life will be better. Plastic, aspirational crap.
I totally agree with you. Childish crap.
:) Funny!
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http://indianadsblog.blogspot.com/
Indian Ads Update
in this case it does change only your body
and your swimming suit ;P
yes. but
change your body=show your body is really all about... the body, isn't it?
don't get me wrong, I am sexist and like the whole campaign, except for this one
I think its not about show your body,
its about changing attitude, getting confidence.
manish parsodkar
visualizer
dubai