Dr. Perea plastic surgeon: Alfa

Dr. Perea plastic surgeon: Alfa

It will change more than your body.

Advertising Agency: McCann Erickson, Bogota, Colombia
Creative Director: Samuel Estrada DGC
Art Directors: Reini Farias, Eduardo Angel
Copywriter: Eduardo Angel
Published: June 2008

Your rating: None Average: 5.1 (9 votes)

Comments

Submitted by shawn.roos on Sat, 2008-06-28 06:11.

This campaign represents everything i hate about advertising. Buy this and you'll be prettier. Buy this and your life will be better. Plastic, aspirational crap.

Submitted by teenquey on Sat, 2008-06-28 08:35.

I don't understand this. Somebody please explain to me?

Submitted by CDO on Wed, 2008-07-30 06:09.

It means have your willy made bigger- or get the fat sucked out of your ass - and you'll be the boss instead of lower down on the food chain Yep, it's everything I hate about advertising too.

Submitted by askon on Sat, 2008-06-28 09:59.

Ivan you made a booboo, the copy reads "It will change more tan your body." it confused me!

ivan's picture
Submitted by ivan on Sat, 2008-06-28 16:35.

Thanks. I fixed it.

Funky_Frogii's picture
Submitted by Funky_Frogii on Sat, 2008-06-28 11:40.

the guy who comes in someones else family root map, now has his own big family?

is this what am thinking?
if yes then its the best in the campaign,very creative

love anything creative
http://addot.blogspot.com/

mediterranean's picture
Submitted by mediterranean on Sat, 2008-06-28 16:31.

nope, its not about having his own big family. Its about being promoted in his job and instead of being in the bottom of the organization chart before the surgery, he becomes on top with other employees under him. Hence the print ad is called ALFA.

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http://www.trendhunter.com/gallery/mediterranean

Submitted by Enas on Sun, 2008-06-29 09:10.

me and u and all who is working while watching this ad will understand it...but if im not at work that time i won't get it

Submitted by Gootle on Sun, 2008-06-29 16:03.

Love the concept. It would make sense to successful middle age women who crave for higher positions inside the office. It's sexist but smart. Towards men, I think is genius, mainly if the boss is a woman.

Submitted by simon.gross on Mon, 2008-06-30 20:25.

Plastic surgeons should be banned from advertising. This ad makes me want to spew.

STRTLRS's picture
Submitted by STRTLRS on Tue, 2008-07-15 14:04.

As ad people we know what kind of sick world we live in. I'm surprised people here are shocked by these. Get over it.

www.storytellerscreative.com