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Russian Roulette

Agency: 
Published/Aired: 
September 2011
Description: 

Retoucher: rotfilter.com

Print advertisment created by Lowe, Austria for Don't Drink & Drive, within the category: Public Interest, NGO.

With just one shot you risk everything.
Don't drink and drive.

Advertising Agency: Lowe GGK Vienna, Austria
Creative Directors: Thomas Tatzl, Andreas Spielvogel
Art Director: Thomas Tatzl
Copywriter: Andreas Spielvogel
Photographer: Michael Stelzhammer

Comments (18)

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Highest Rated

Phil Indeblanc's picture
Phil Indeblanc
Activity Score 50

concept nill, but much better execution than the other one I see linked from here....AND with a better message...I don't mean in general, but related to illustrative nature.

karmacoin's picture
karmacoin
Activity Score 688

Dunno if it was already done but its nice

stevel's picture
stevel
Activity Score 423

only about 7,000 times.

HTG's picture
HTG
Activity Score 239

7001 times now.

Vedts's picture
Vedts
Activity Score 5

done before

guidodonadio's picture
guidodonadio
Activity Score 43

nice!

ceoisjj's picture
ceoisjj
Activity Score 126

nice work Lowe!

JHam's picture
JHam
Activity Score 58

Done before. Nice though.

cvchitale's picture
cvchitale
Activity Score 1418

good one....

Paolo Buatti's picture
Paolo Buatti
Activity Score 896

Beautyful concept, great work on it.

Bill Me Now's picture
Bill Me Now
Activity Score 180

done, done, done, but at least it still serves as a strong visual to the public

CommandZ's picture
CommandZ
Activity Score 2498

Déjà vu all over again.

cmb's picture
cmb
Activity Score 1406

Since I personally havent seen it before, I must say: love it.

zebraxas's picture
zebraxas
Activity Score 88

very clean ad n` the message is clear. very good!

yoono's picture
yoono
Activity Score 115

done before many times. plz don't copy that again!!!! really hate it!

Phil Indeblanc's picture
Phil Indeblanc
Activity Score 50

concept nill, but much better execution than the other one I see linked from here....AND with a better message...I don't mean in general, but related to illustrative nature.

Jpglue's picture
Jpglue
Activity Score 28

Nice

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