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It's hard, Super Mario

Agency: 
Published/Aired: 
April 2013
Description: 

It's hard.
Extra-strong ceramic tiles.

Advertising Agency: D&S, Beijing, China
Creative Director: Will Wang
Art Director: Hong Teng, Leo Liang
Copywriter: Tingting Song, Nicole Fan
Photographer: Leo Liang
3D Art Designer: Shaoda Mou

Comments (8)

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Highest Rated

Rictor's picture
Rictor
Activity Score 12
Shawali's picture
Shawali
Activity Score 8442

Borrowed interest much?

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

certaintly's picture
certaintly
Activity Score 3994

indeed, but it's funny and works. art is great. fun ad.

the "it's hard" is unnecessary and redundant. the "extra hard tiles" says it all.

Mikke's picture
Mikke
Activity Score 168

Nintendo lawsuit in 3, 2, 1...

kleenex's picture
kleenex
Activity Score 43505

Two great ads....

salil.sharma's picture
salil.sharma
Activity Score 2428

excellent art direction ! good job

Designer Don't Do Different Things
They Do Things Differently

sonufrommars's picture
sonufrommars
Activity Score 61

i think mario use hand to break the wall so how his head injured

certaintly's picture
certaintly
Activity Score 3994

he jumps up and hits the mushroom block with his head for coins or mushrooms or other stuffs

Rictor's picture
Rictor
Activity Score 12
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