Paul Phare's series of artworks, "A glimpse behind the mask of Dow" is a personal response to Dow Chemical's "human element" advertising campaign, on which Dow has spent $30 million. As those harmed by Dow's poisons are some of the poorest, most helpless people on the planet, they can't match this spend, but they have something more valuable than dollars. They have you. Please download these posters and spread them widely.

Advertising Agency: Jamrach & Sons, Brighton, UK
Creative: Paul Phare

February 2007

1 comment

Rog's picture
6082 pencils

And there lies the ethical knife's edge of our industry... that we all sit on.

>>>> That's not an ad. THIS is an ad.

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