DIVO wine club: Industry

DIVO wine club: Industry

Advertising Agency: McCann Erickson Geneva, Switzerland
Creative Director: Timo Kirez
Art Director: Amina Belkasmi
Copywriter: David von Ritter
Illustrator: Fabrice Prati
Published: March 2008

Your rating: None Average: 4.5 (15 votes)

Comments

Shabby, awkward writing. Weak concept. Could have been a thousand times better.

Agree. Insight useful to address, but first-in-mind type of delivery.

Rubbish art direction

Good and clever thinking and nice to look at!

i like the insight and wish the idea was executed in a more interesting way; the layout is ok, not amazing, but the copy is not attractive; looks like an excerpt from the brief, not the work of a copywriter.

i like the insight and wish the idea was executed in a more interesting way; the layout is ok, not amazing, but the copy is not attractive; looks like an excerpt from the brief, not the work of a copywriter.

Nice idea, I don't like the art direction

Post new comment

The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options