PRESENTSFashion

Disposable Fame: Famous Shirts

Just like this. Only you. Spring/Summer 2011

Advertising Agency: Durso Design, Los Angeles, USA
Creative Director: Rovane Durso
Art Director: Rovane Durso
Copywriter: Jennifer Dowd Giuliano
Photographer: Caesar Lima
Stylist: Ebony Dee Cheyne
Makeup / Hair: Kathleen Ty
Female Model: Stephanie Kay
Male Model: Matt Wood
Published: January 2011

15 comments

writersblog's picture
writersblog
556 pencils

Only me? To do what... Hang around pools? To...

mikeelrapido's picture
mikeelrapido
1929 pencils

Strange idea.

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thedesignaddict's picture
thedesignaddict
5391 pencils

I have no idea what this ad is saying.

Sophia Lambadaridis's picture
Sophia Lambadaridis
64 pencils

What the fuck is this trying to advertise? I think it's trying to appeal to my age demographic too which is a dreadful shame.

luispiter's picture
luispiter
2756 pencils

mmmm its bad

The Mad Adder's picture
The Mad Adder
212 pencils

:\ ??

jackblack's picture
jackblack
2261 pencils

I think we should dispose of this campaign.

Migzter13's picture
Migzter13
973 pencils

completely lost me.. and complete waste of good liquor:P

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Glut's picture
Glut
3947 pencils

What?

the_lizard_king's picture
the_lizard_king
1259 pencils

I think it tries to say... That the bottle is the fame and it can be disposed... Only thing that remains is you... But still WTF are they trying to say? SHIT man i have started doubting my own grasping skills post this ad! Traumatic!

And then GOD said...
Let there be creativity!!!

tausif's picture
tausif
109 pencils

..

I'm Swimming in a pool Of wine.
With My Girl, beside the Side Of mine. ;) :D

Like the way You, Only yOu also can shine. :P
just Go and buy this Checks Shirt , Otherthan plain.!

-
tausif

Anonymous Author's picture
Anonymous Author
1541 pencils

This is excellent. Zeitgeist captured. We know everything except how to stop being the way we are.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

adbot's picture
adbot
42 pencils

Disposable Fame is a clothing line. "Wear our clothes, and you too can afford to (or you're the type of person who can) fill your pool with champaign." Oblique and direct at the same time. Not working for me though.

federo's picture
federo
781 pencils

Nice logo. No more

skeMaMen's picture
skeMaMen
428 pencils

Nice font in logo. Nothing more...

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