Discovery Channel: Boy
Coming soon, Horror Night on Discovery Channel.
Advertising Agency: H-Paris, France
Creative Directors: Olivier Desmettre, Fabrice Delacourt
Art Directors / Copywriters: Nicolas Poillot, Philippe Boucheron
Photographer: Romain Lauent
Retouching: Christophe Huet
Published: December 2007


13 Comments
it's the same idea showing in the same way three times.
as a single print it's ok.
yeah, no kidding. why do we need 3 of these? oh yeah, waste client's money.
| think small |
ok, they are scared and they are photoshopped. then?
Yes, he is scared. But not at all scary, which is the second point they wanted to make.
Jaggy, MICA Ahmedabad
They are scared but they are monsters too (horror night)... Nice!
French quality standard
Although it's an entirely different idea, the visuals are very reminiscent of the Heineken "Long Neck" print ads. People holding Heineken long neck bottles are shown with no necks.
Coinkidink?
Coinkidink?
I laughed for about 10 minutes after seeing the word coinkidink. I am so stealing this.
http://www.adverbox.com/heineken-long-neck/#more-96
ha ha ha..........good joke!!
nice
Damn! Scary...
... and Cre8iv