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Discovery Channel: Boy

Discovery Channel: Boy
Your rating: None Average: 4.4 (14 votes)

Coming soon, Horror Night on Discovery Channel.

Advertising Agency: H-Paris, France
Creative Directors: Olivier Desmettre, Fabrice Delacourt
Art Directors / Copywriters: Nicolas Poillot, Philippe Boucheron
Photographer: Romain Lauent
Retouching: Christophe Huet
Published: December 2007

13 Comments

sumsum's picture 619 pencils

it's the same idea showing in the same way three times.
as a single print it's ok.

jsptrck404's picture 430 pencils

yeah, no kidding. why do we need 3 of these? oh yeah, waste client's money.

| think small |

nicoruk's picture 109 pencils

ok, they are scared and they are photoshopped. then?

JAGGY's picture 1388 pencils

Yes, he is scared. But not at all scary, which is the second point they wanted to make.

Jaggy, MICA Ahmedabad

Rothko's picture 58 pencils

They are scared but they are monsters too (horror night)... Nice!

gargiolo's picture 18 pencils

French quality standard

Flurb's picture 208 pencils

Although it's an entirely different idea, the visuals are very reminiscent of the Heineken "Long Neck" print ads. People holding Heineken long neck bottles are shown with no necks.

Coinkidink?

simon.gross's picture 543 pencils

Coinkidink?

simon.gross's picture 543 pencils

I laughed for about 10 minutes after seeing the word coinkidink. I am so stealing this.

hoperator's picture 80 pencils
wildbore's picture 753 pencils

ha ha ha..........good joke!!

vincefromlosangeles's picture

nice

AlooFar's picture

Damn! Scary...

... and Cre8iv

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