Directv HD: Leo

Keep a better memory from your movies.

Advertising Agency: Euro RSCG Santiago, Santiago, Chile
Creative Director: Rodrigo Bravo
Art Director: Juan Carlos Ramos
Copywriter / Illustrator: Rodrigo Bravo
Published: February 2011

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10 comments

ace85le's picture
ace85le
3939 pencils

Very comical haha I love the idea but does it really highlight any competitive attributes? Don't think so.

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Geimima's picture
Geimima
815 pencils

i love this campaign. funny and nice idea.

life is a playground

ODM's picture
ODM
12 pencils

Ha! Like them.

NaciBabuska's picture
NaciBabuska
39 pencils

very funny!

atb2005's picture
atb2005
13567 pencils

I don't get the appeal of this infantile campaign. Is an adult's memory "from" their movies that bad?

rgasparoli's picture
rgasparoli
17 pencils

I don´t like it. I think the idea is good but the art is horrible.The typografy is the worst

HellFish's picture
HellFish
169 pencils

Poor idea and bad art.

Bob.C's picture
Bob.C
1135 pencils

I do wonder how the client accepted this because the one thing it doesn't say is HD TV

adcares's picture
adcares
19 pencils

esta mañana coticé en DirecTv HD pero ya no la quiero. Gracias.

misterwiebe's picture
misterwiebe
50 pencils

How is this possible? This is an iPhone app... put on paper?!

http://itunes.apple.com/us/app/doodle-movie-challenge-pro/id320004923?...

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