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Agency: 
Published/Aired: 
February 2011
Description: 

Keep a better memory from your movies.

Advertising Agency: Euro RSCG Santiago, Santiago, Chile
Creative Director: Rodrigo Bravo
Art Director: Juan Carlos Ramos
Copywriter / Illustrator: Rodrigo Bravo

Comments (19)

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Highest Rated

Lisannel's picture
Lisannel
Activity Score 2

I love this. Makes me laugh haha

My personal site here

ace85le's picture
ace85le
Activity Score 3939

Very comical haha I love the idea but does it really highlight any competitive attributes? Don't think so.

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Geimima's picture
Geimima
Activity Score 824

love it

life is a playground

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

I get the message but this isn't about 'memory' - some part missing here.

tirthomitro's picture
tirthomitro
Activity Score 2758

doesn't work.
doesn't match up to the other 2 ads.
quality goes for a toss.

they showed me a picture & i laughed
dignity has never been photographed

theoldman_son's picture
theoldman_son
Activity Score 317

Interesting approuch, but the art direction needed more thought.

HellFish's picture
HellFish
Activity Score 185

Boring.

niniasufle's picture
niniasufle
Activity Score 407

Nice

fauxjebus's picture
fauxjebus
Activity Score 498

What is the idea here? That you'll remember the movie better? Can can anyone explain what this is supposed to mean?

Glut's picture
Glut
Activity Score 3937

that´s right, why memory. Bad! next

bakamono's picture
bakamono
Activity Score 1002

What if you can't draw? Man this is bad. thing about bad ads, you can have 7!

because therefore it is

killing joke's picture
killing joke
Activity Score 22

Not attractive to the eye at all!

kleenex's picture
kleenex
Activity Score 43349

A bit too many, but I like the idea.

Bob.C's picture
Bob.C
Activity Score 1161

Sorry don't think it works at all visually, concept, or copy. The idea that you keep a better memory from your movies because they are HD doesn't work wonderfully (for me personally at least, maybe it does for others).
Aesthetically, distinctive. but completely unattractive. It doesn't surprise me to see that the copywriter, illustrator and creative director are the same person.

Argonath's picture
Argonath
Activity Score 83

awesome! I always think that way...

Rotzgoht's picture
Rotzgoht
Activity Score 186

Uhm, I would hope that something is lost in translation. Not to keep a "better memory" but more of a clearer picture, to remember a "clearer picture". It seems strangely simple and has six billion legs, one for every movie ever made, but is it exciting? I don't know.

saumya's picture
saumya
Activity Score 244

scam

ad loving mad creative. find me on desicreative.

misterwiebe's picture
misterwiebe
Activity Score 50

How is this possible? This is an iPhone app... put on paper?!

http://itunes.apple.com/us/app/doodle-movie-challenge-pro/id320004923?...

niniasufle's picture
niniasufle
Activity Score 407

hahaha you caught them

Lisannel's picture
Lisannel
Activity Score 2

I love this. Makes me laugh haha

My personal site here

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