Dinu kitchen towels: Water bomb
Hold more.
Super absorbent kitchen towels
Advertising Agency: Euro RSCG South Africa
Creative Director: James Daniels
Art Director: Roberto Adamo
Copywriter: Jeff Harvey
Photographer: Clive Stewart
Published: April 2010


12 comments
Wow awesome concept and photography. Just curious, did they build the tree house specifically for this ad?
According to Ads of the Worlds tweet this afternoon "South African kids in ads are always mean to each other" and uploaded this pic. I would have expected a comment like this from a narrow minded PC ignorant client, NOT Ads of the World.
Sorry, I meant it is a joke, just came out wrong.
http://adsoftheworld.com/media/print/energizer_lithium_batteries_spit
http://adsoftheworld.com/media/print/energizer_lithium_batteries_park
Do you see the pattern? :)
Ivan Raszl, admin of AotW
funny
DON´T LET THEIR TOYS DIE
Looks like the energizer campaign. The photos are great. but the idea.....sorry!
I am not convinced!
energizer copycat
How is the concept a copy of Energizer, Roger? Yes it has kids getting up to mischief, but the idea is different.
Love this idea
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Go James, go James
LOVE IT!