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spronski's picture
54 pencils

clean, simple and attractive.
great !

erhanali's picture
368 pencils

Very fresh idea.

"Everyday is one short life"

Wordnerd's picture
6662 pencils

Very nice! this will win for sure

capywriter's picture
5511 pencils

writingskills that kill

capywriter's picture
5511 pencils

It has won already... last year ;)

nemesis's picture
761 pencils

i think the concept is good... nice execution... although the 'cheese' one looks kinda gross.

ideasandwords's picture
8 pencils

Despite the fast object being made from of food, it's rather a see/say idea. Surprised to hear such acclaim, and that it's an award winner.

artdirektor's picture
16 pencils


Rog's picture
6094 pencils

Overstated. A steak cut like a car would be enough.
This campaign pole-vaults over the line.

>>>> That's not an ad. THIS is an ad.

adrianapr's picture
1238 pencils

i think i must retire from advertising after learning that this is a "great" idea and won awards. it makes me very sad.
in good old times people used to call it BAD, at least (come on, just form anything with anything to say what you want??? Bahhh.)

and i hear "great", "very nice", "cool", "well done", etc etc etc... good for you, but to be very honest, for me it simply sucks!!!!!!!!!!!!!! Sorry.

G.Yaghi's picture
36 pencils

do u think the porsche payed for "Dills", cz they indirectly saying that the porsche is a fast car??
or "Dills" payed for porsche???? cz Porsche sucks here :s

tantrik_indian's picture
953 pencils

It seems lots of people without good understanding of advertising are commenting. "Great art direction" is taken to be reason enough for an ad to be "good". This is not advertising. How will this help sell the product, if the ad is itself disgusting? What will people think of the brand? What is the image they want to project?

"Oh, those are not our concerns, we have made a ""great"" ad!"


~~this paranoid survived!~~

JAG's picture
166 pencils

I need Dills after viewing this campaign!

kai539's picture
244 pencils

only the concorde is appealing
idea is there, but it's gross

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