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14 comments

Mr Hughes's picture
Mr Hughes
386 pencils

I give up - what is it?

Looks good, but what does it mean? I'm getting a headache trying to work it out.

Someone put me out of my misery, please.

Jarne von Wolfsburg's picture
Jarne von Wolfsburg
264 pencils

fashion is communication

jacopo's picture
jacopo
29 pencils

fashion isn't communication...

yudi's picture
yudi
255 pencils

fashion needs to be communicated in a better way

popdistortion's picture
popdistortion
1596 pencils

I wear Diesel and worked for them as well. So here goes, the names are from different jeans models. Apparently they've revived them. Unless you're a real Diesel freak or you, like me, have worked for those dudes, you won't get this ad. The global warming campaign is far better.

JTW926's picture
JTW926
184 pencils

Yeah, I happened to go into the store this weekend, to buy a pair of jeans, and picked up the catalog. This the only reason I know that they are the names of the Jeans. But I guess it makes you curious, so you would go to the store....

slim's picture
slim
1047 pencils

Advertising to the brand freaks isn't a bad strategy. Especially with fashion when it's all about being in the know. PS employed the same strategy to great effect with the 'symbols' work.

itch's picture
itch
806 pencils

yea..da global warming ads are better

* it's not how good you are. it's how good you want it to be *

copywritter6's picture
copywritter6
44 pencils

In fact, those pics are from a Diesel Catalogue. Nothing to do with a campain.
The only campain so far is "global warming ready".

Punch's picture
Punch
614 pencils

EXTRAORDINARIO. MUCHO MEJOR QUE CUANDO HABLA DEL CALENTAMIENTO GLOBAL. BUENISIMO.

"Aquí también se opina en español y em português".

"no silencies lo que no sabes expresar".

AriesDW's picture
AriesDW
172 pencils

Hrm . . . poorly executed, old idea, and does not quickly get the message aross. Nice photographic style but execution needs work.

thecharles's picture
thecharles
104 pencils

she's hot i want it!

scarfinati's picture
scarfinati
830 pencils

Diesel sucks...overpriced, overexposed...

milind_kambli's picture
milind_kambli
41 pencils

Sometime I give up understanding these ads!

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