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Physical abuse

Agency: 
Published/Aired: 
December 2011
Description: 
Advertising Agency: PKP BBDO, Vienna, Austria
Creative Director: Erich Enzenberger
Art Director: Daniela Reichmann
Copywriter: Erich Enzenberger
Photographer: Lukas Spitaler
Artwork: Evelina Sava - PIXTRIX

Comments (10)

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Highest Rated

jullyart's picture
jullyart
Activity Score 65

I really do not understand

Kreankak's picture
Kreankak
Activity Score 41

I don't get it. Please explain me.

Hadrons's picture
Hadrons
Activity Score 6017

lost in translation

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture
MicheleVirgilio
Activity Score 2617

? can someone help me to understand?

sambuca's picture
sambuca
Activity Score 1066

it is an ad for "die möve" which affords protection against physically child abuse in their clinics

Trichinosis's picture
Trichinosis
Activity Score 204

Unforunately you don't unterstand, what "Möwe" does and how they want to be supportet. And I'm not sure, if the hospital really fits to the topic. I got the impression, that they would help immediately in the case of accidents in children's rooms.
Allthough interesting.

jinfan102's picture
jinfan102
Activity Score 160

I really don't understand the idea behind this campaign.
But this kid has a nice room with cute toys. I'm jealous.

andylefty's picture
andylefty
Activity Score 4535

He is getting abused so swings and roundabouts.

stickynotes's picture
stickynotes
Activity Score 1094

this causes more questions then answers.. strange concept

ella bergh's picture
ella bergh
Activity Score 112

okkay

jullyart's picture
jullyart
Activity Score 65

I really do not understand

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