PRESENTSFashion

Dick's Sporting Goods / Nike: Shorts

A hunter brings the tools necessary for the hunt
The Nike Pro Combat Hyperstrong Shorts

Advertising Agency: Wieden+Kennedy/Portland, USA
Art Director: Chris Hutchinson
AB: Mia Chong-Hanssen
Photographer: Adam Levey
Photographer Rep: Sharpe+Associates

7 comments

sloppy4's picture
sloppy4
1496 pencils

so i'll be needing these when i go hunting in the mens bathroom at the rest stop?

atb2005's picture
atb2005
13567 pencils

Seems to me W+K's winning streak is....over.

Reality Check's picture
Reality Check
1801 pencils

@ atb2005

Easy there, tiger...

atb2005's picture
atb2005
13567 pencils

Sorry, bud. I think we need a reality check here. This campaign sucks.

Guest's picture
Guest

This doesn't seem to be on par with W + K stuff, though.

Anonymous Author's picture
Anonymous Author
1541 pencils

Dick's is an appropriate store name for this crotch shot.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture
Guest

same reaction here :)

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