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38 comments

bfrosty's picture
bfrosty
102 pencils

see say.

ivan's picture
ivan

I like it a lot. So simple. I will think of this visual every time anybody says "small wold" from now on.

Ivan Raszl, admin of AotW

pixelbomb1's picture
pixelbomb1
2555 pencils

yeah like the arrow in the fedex logo.

Sincerely,
Arnold Santillan
714-206-2459

Eightball's picture
Eightball
200 pencils

At the first moment I like it. After a few seconds I'm sure: it's to simple.

Conceptual-eyes's picture
Conceptual-eyes
1475 pencils

So much happens in that tiny world,

Londonpride's picture
Londonpride
163 pencils

done done done done.

Hiob's picture
Hiob
33 pencils

stop global warming !!

bhirusen's picture
bhirusen
26 pencils

hahhaha you said it mate!

aswin's picture
aswin
4 pencils

hehehe...water world

justpassingby's picture
justpassingby
1368 pencils

that doesnt say small world to me, that says shit loads of sea.
i would have done it differently, i would have shown those revolving globes you can buy from stationary shops and had a small world in the middle OR how about this?.... actually i aint giving it away.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

Yeah, but you know what? That's probably been done, too. So you can trash that idea, as well, Mr. I've got a BIG idea. ;)

justpassingby's picture
justpassingby
1368 pencils

haha, youre right, it might aswell stay in my head, it hasnt been done before in there.

justpassingby's picture
justpassingby
1368 pencils

actually out of curiousity lets see if its been done before.
How about a world atlas book but really thin?
huh?
if i see it here in a few months i want some credit or ill see you in court!

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

Been done.
If not by some creatives in advertising, by Paris Hilton. ;D

justpassingby's picture
justpassingby
1368 pencils

damn it. im quitting

picky2's picture
picky2
280 pencils

the small globe has been done before. Via Travel from Norway. It is on the Cannes lions site. But like DHL is new to me

chintan ruparel's picture
chintan ruparel
1516 pencils

i like it...simple and effective

~ old habits die hard, older ones never do ~

stateoftheart's picture
stateoftheart
181 pencils

atleast airline tickets will be a lot cheaper, lol

x-men's picture
x-men
340 pencils

"We need to say the world is small for DHL, let´s reduce de size of the earth on the map!!!!"

Very exciting.

Try harder.

Rog's picture
Rog
6094 pencils

So so for me.
I would have thought a globe shot, with all continents moved closer together.
i.e. reverse continental shift, illustrating where they have all moved from.

>>>> That's not an ad. THIS is an ad.

nuclearshower's picture
nuclearshower
233 pencils

Oh fuck! i got the exact same idea in my portfolio... even the fuckin line is the same!

pixelbomb1's picture
pixelbomb1
2555 pencils

what's with the foul language.. you snooze you loose!

Sincerely,
Arnold Santillan
714-206-2459

nuclearshower's picture
nuclearshower
233 pencils

im sorry pixelbomb, its just part of my expression. Mean no harm.

communicator's picture
communicator
28 pencils

small, yet powerful!!

mrtalented's picture
mrtalented
2175 pencils

student work? why repeat headline with visual? it's geographically wrong.

picky2's picture
picky2
280 pencils

Actually this ad won a silver medal at the new york festivals last thursday, so nu piepen jullie wel anders

nuclearshower's picture
nuclearshower
233 pencils

REally? won a silver? Ill be damn

restless_r's picture
restless_r
277 pencils

i did the same concept 4 years ago for "fastlink" Jordanian mobile company, i have just placed a small earth in the middle of my layout and the line comes (I cant remember it well) but its something like that "the world with fastlink SMS services"... Unfortunately i didnt get any awards ;}} damn ....

nuclearshower's picture
nuclearshower
233 pencils

well, i guess its a first thought idea huh.. erm.... Nvm, life goes on. Get a better one next time. darn

restless_r's picture
restless_r
277 pencils

i did the same concept 4 years ago for "fastlink" Jordanian mobile company, i have just placed a small earth in the middle of my layout and the line comes (I cant remember it well) but its something like that "the world with fastlink SMS services"... Unfortunately i didnt get any awards ;}} damn ....

brandsurgeon's picture
brandsurgeon
693 pencils

We got the message the first time, restless. No need to keep repeating it.
---

Most times, worst enemies used to be best friends...

restless_r's picture
restless_r
277 pencils

brandsurgeon it was a mistake !!! so take it easy man :)

brandsurgeon's picture
brandsurgeon
693 pencils

restless it was a joke!!! so i am taking it easy man :)

Most times, worst enemies used to be best friends...

bhirusen's picture
bhirusen
26 pencils

dhl is at sea - high seas!

Beatboxer's picture
Beatboxer
1519 pencils

It is indeed a small world.

Funny thing is that it's big and small at the same time.

justpassingby's picture
justpassingby
1368 pencils

Beatboxer, thats some real deep intellectual sh*t you just said there ;)

kursat's picture
kursat

good show !!!

remia's picture
remia
51 pencils

wow! beautiful idea.

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