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DHL Express: Flag, 3
A direct line between you and more than 210 countries worldwide.
DHL Express. From here to there and back, no hassle.
Advertising Agency: MatosGrey, São Paulo, Brazil
Creative Directors: Silvio Matos, Leandro Castilho
Art Director: André Sallowicz
Copywriter: Ricardo Saraiva
Illustrator: André Sallowicz
Published: October 2007
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Comments
Very nice and fresh art. the line needs to be clearer for it to connect
It doens´t need a line at all.
Gosh! Another flag campaign. They don't have mercy of us!
I find this one obvious and not very interesting. The benefit is there - but it feels like I've seen a version of this a gazillion times before.
I find this one obvious and not very interesting. The benefit is there - but it feels like I've seen a version of this a gazillion times before.
cool
I like it. The thing is, after GRANDE REPORTAGEM ads, all ads with flags on seem to be worse than they actually are.
Very nice campaign. Congrats!
JUST BRILLIANT.
Very nice.
I smell some lion here.
Agree! Intelligent and very easy to understand worldwidely.
Good job!
Shut up !
this is bad !!
And if you think it's good ...
well, think again.
eaaaaaaasy
Easy??? Have your ever seen something like it??? please show me.
its good idea and great art direction. I think you have to think again.
hmm..... sure it can be understood anywhere,
but except for a box and flags and a line.....
....where is the lil "twist" that makes us blieve
we are better than monkeys?
_________________________
it´s been done, already.
it is in the simplicity that you find the great ideas. Explosions, spins are for that that idea has not or for students whom great still has what to learn, but alone that the time is going to teach you my friend.
red line, they can't cross it??
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