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DHL: Chicken or egg

DHL: Chicken or egg
Your rating: None Average: 6 (44 votes)

Advertising Agency: Jung von Matt/Spree Berlin, Germany
Creative Directors: Florian Kitzing, Michael Häussler
Art Director: Armand Lidtke
Copywriter: Manuel Wenzel
Art Buying: Marjorie Jorrot
Account Managers: Sirrka Köster, Simone Buchcik
Producer: Sven Hannemann
Post Production: Die Bildproduktion Hamburg
Photographer: Peter Bajer
Published: December 2008

21 Comments

Brunteles's picture 7 pencils
3

:D what a priceless face of the chicken. but the ad hmm, not too good.

Guest's picture
6

i get the message but there are better ways to communicate that dhl is always first.
but i like the idea :)

STRTLRS's picture 1590 pencils

Not great. Photoshop needs polishing. Would be funnier if egg was placed behind chicken...

www.storytellerscreative.com

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Guest's picture

nice idea, not great...just nice!

playa's picture 80 pencils

2nd idea, 2nd post, 222. which was first-clone

done

joelapompe's picture 2480 pencils

tired about the "playing copycat again"... Do I have to tell these guys that they have plenty of copycats displayed on my site ???

http://www.joelapompe.net / Facebook : Joelapompe

NatalieM's picture 1693 pencils

Good idea. Keep working on the refining the art!

Guest's picture

not bad, but can we find another two executions?

kalpesh78's picture 2102 pencils

why do you need 2 more ideas? this is a single piece of communication. ads don't need always be a 3 ad campaign.

ideas....30 minutes nahi toh free.

everartz's picture 7590 pencils

yes, this is a fairly good idea, not great though.. photoshop needs little extra effort...
--
Everartz

| Everartz |

purplehazegirl's picture 54 pencils

yeah agreed .... idea is good .. should have been executed better ..

Guest's picture

great work, keep it up!

slip's picture 925 pencils

Brilliant.

*****

SJB

Guest's picture
4

egg & hen old idea .... should have been fresh idea.

Guest's picture

Yes that´s truly an old idea. One of the oldest in the world.

cortescreativo's picture 118 pencils

egg & hen isn't an idea....
keep studying.

(miguelandréscortés / Art Director / Leo Burnett Colombiana)

(miguelandréscortés / Graphic Creative / Y&R)

Guest's picture

i know. It was meant ironically. But i will keep studying. Hopefully you too.

Killer Kowalski's picture 391 pencils

Killer!

capywriter's picture 5526 pencils

might be even stronger if you let the idea speak for itself... you don't need 'always first'

Conceptual-eyes's picture 1481 pencils

5/10

Guest's picture
7

I like the idea that DHL is always first, so it doesnt matter whether the chicken came before the egg

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