DFM Work Cars: Topographer

DFM Work Cars: Topographer

You wouldn't want to get lost in so much space.

Agency: Euro RSCG, Colombia
Creative Director: Cruz Mujica
Art Director: Andrés Caceres
Copywriter:Jorge Villarreal
Illustrator: Andrés Caceres
Photographers: Diego Rodriguez, Juango studio
Producer: Andrés Mejía

Your rating: None Average: 3.1 (12 votes)

Comments

Submitted by krautland on Tue, 2008-07-01 04:21.

someone didn't do their research.

last time I checked surveyor's levels were used to determine if a surface was level.
these things are not used to measure distances at all. so let's see ... they're communicating that this is a van made by non-craftsmen. shit, way to go if you wanna look like an ass in front of your target audience.

Submitted by evacarreiro14 on Tue, 2008-07-01 04:39.

Levels and distances... my father is a surveyor.

Eva

Submitted by regrat on Tue, 2008-07-01 04:48.

you are a liar! my father is a surveyour. and i do not have a sister! :-)

kr/r

iRIO's picture
Submitted by iRIO on Tue, 2008-07-01 06:55.

Hey!! Wait!! I'am a surveyour.But I have no children!

Submitted by whitespace on Tue, 2008-07-01 23:59.

or so you thought.

you must have forgotten the whale you hooked up with while drunk on fosters and high on shisha.

iRIO's picture
Submitted by iRIO on Wed, 2008-07-02 02:35.

Daddy!! Is it you!?

Submitted by whitespace on Wed, 2008-07-02 04:01.

depends. are you chuck norris?

iRIO's picture
Submitted by iRIO on Wed, 2008-07-02 04:29.

No. I'm his Grandfather!
My son finaly I found you..!!

Willey's picture
Submitted by Willey on Tue, 2008-07-01 07:23.

Clap,clap.clap....what a nice family!

Submitted by raverus on Tue, 2008-07-01 20:37.

super amateurish

Submitted by floydeepurple on Wed, 2008-07-02 03:39.

These ads are like Time Machine. They take us all the way back to the 80s.

Submitted by evacarreiro14 on Wed, 2008-07-02 09:01.

assholes

Submitted by M´AD MAX on Wed, 2008-07-02 11:24.

Que les pasa en la cabeza. la tienen llena de acerrín?

Submitted by Combah on Fri, 2008-07-04 10:40.

Sin ser tan descriptivo como M´AD MAX repito, un ciego exceso de confianza y soberbia (entiendase altivez)tienen a su agencia y a ustedes mismos en un nudo de vueltas del cual espero se suelten y reivindiquen pronto.

Submitted by Frits Harkema on Sat, 2008-07-05 10:23.

He's fired.

STRTLRS's picture
Submitted by STRTLRS on Tue, 2008-07-15 13:16.

You dumb asses. It's not for measuring or leveling or surveying at all, it's a fucking compass tripod thing so the guy won't get lost. Did you even read the copy?

www.storytellerscreative.com

Submitted by Combah on Tue, 2008-07-15 20:06.

Ok, you're right