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DEVK insurance: Driver

DEVK insurance: Driver
Your rating: None Average: 7.4 (36 votes)

Advertising Agency: Grabarz & Partner, Hamburg, Germany
Executive Creative Director: Ralf Heuel
Creative Directors: Timm Weber, Goester Diehl, Oliver Heidorn
Copywriter: Tobias Burger
Art Director: Jan Riggert
Graphic Artist: Matthias Khaled Baare

14 Comments

mikeelrapido's picture 1943 pencils

Funny.

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morse's picture 8826 pencils
7

Nice and simple idea. Boring layout unfortunately.

What hath God wrought

Marlus Lau's picture 1764 pencils

Intreresting. Different. Good linking.

Ten Mi's picture 2 pencils

three smiling faces

silvi's picture 4174 pencils

Nice idea, bad layout.

satrianee's picture 3782 pencils
4

It looks like a poor chart by a summer intern.

rebelscum's picture 2120 pencils

Took me a minute to realize the art direction is absolutely perfect. It doesn't get more straight forward than that. Amazing

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I have thousands of pencils and $1.50 so I'm off to Starbucks

Super Muhtar's picture 267 pencils

It's funny and real. Execution is not good enough, but I like the idea.

Green_Hornet's picture 55 pencils
10

Love it. Simple & smart.

It also won Eurobest Bronze & EPICA Gold.

rolling.stone's picture 2750 pencils

this one really most funny, good

in my opinion layout is perfect

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~ Quite obviously, I have gathered no moss ! ~

Constantin.01's picture 70 pencils
8

smart, different, funny. well done, guys ;)

Rick Vosper's picture 2 pencils

Concept for the whole series is strong; not to sure about the cyclist, though. Would it be funnier with a baby carriage or an old woman in a stroller? Didn't think so. Traffic sign, maybe.

I think the graphics-types who complain about the design are forgetting how informational and compelling Venn diagrams are.

Might have been handled more elegantly with the logo in the center, but I think the leader line has merit too.

Guest's picture

borrowed from internet memes.

DEVILS eYe_01's picture 64 pencils

layouting seems to be too boring!
concept is simple.. good!

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