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Chest box

Agency: 
Published/Aired: 
April 2009
Description: 

Nothing gets to you like a letter.

Comments (22)

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Highest Rated

iambusy's picture
iambusy
Activity Score 2219

convulated...as they say

busy.

capywriter's picture
capywriter
Activity Score 5509

I like the idea, but find it unnecessary to show the interior body parts. Just slightly opened with a drop of shadow would do as well and it hasn't got that rather uncalled for image...

ivan's picture
ivan

They want to show the heart.

Guest's picture
Guest

That doesn't touch my heart.

capywriter's picture
capywriter
Activity Score 5509

It would be clear without showing it, just by the position of the mail box. The image says a letter goes straight to the heart. Nice, but the heart itself is not needed.

Temple's picture
Temple
Activity Score 11337

Agree with capywriter. If the idea was a letterbox in the head, you wouldn't show freakish gray goo, even in the case you could never get a letter "out of your head".

krautland's picture
krautland
Activity Score 3216

meh, another bullshit ad tanks to jvm's nikolaus program.

Guest's picture
Guest

i like the idea, but i agree with the capywriter. move the opening more to the left and there's no need to show bloody organs.

Guest's picture
Guest

Agree. The internal viscera is totally unnecessary.

Guest's picture
Guest

The viscera is totally unnecessary.

mandark_123's picture
mandark_123
Activity Score 3017

??????????????

Jon-Paul Mountford's picture
Jon-Paul Mountford
Activity Score 890

I save my favorite comment for these kind of ad's.
Ewww !!!

Guest's picture
Guest

It's got more impact like this, good job!!

Guest's picture
Guest

looks like some red chillies have been stacked inside.
Good thought...but the position was good enough to communicate the idea

Guest's picture
Guest

four creative directors for THAT questionable piece of ad - bah - cannes is comming soon

Guest's picture
Guest

four creative directors for THAT questionable piece of ad - bah - cannes is comming soon

Guest's picture
Guest

was this an attempt of Sex Appeal in Advertising? If it is, then zero!

joelapompe's picture
joelapompe
Activity Score 3830

I'm bored with this "playing copycat again" joke considering that Jung von Matt has plenty of "déjà-vu" examples on my site !!! :-)

Chopper's picture
Chopper
Activity Score 1015

The idea is good but really anyone can understand the meaning without showing internals (specially considering that the heart is covered by bones).

Guest's picture
Guest

it is 2 grey!

Senhora Kolossa's picture
Senhora Kolossa
Activity Score 483

I dont get it.

Guest's picture
Guest

i don't get the copy... and its connection to a man's chest..

iambusy's picture
iambusy
Activity Score 2219

convulated...as they say

busy.

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