Desperate Housewives

You thought about jumping on a rubber boat and thwarting harpoons to save the whales. But then you would miss Desperate Housewives.
You don't have to join us, to join us.

Advertising Agency: Leo Burnett, Chicago, USA
Chief Creative Officer: John Condon
Creative Directors: Bob Winter
Copywriters: Bob Winter, Nick Cade
Art Directors: Reed Collins, Hunter Fine

November 2007


TRICKY's picture
3954 pencils

in fact was watching" Heros" ......

The man who stops advertising to save money is like the man who stops the clock to save time

primo_susto's picture
440 pencils


Spanky's picture
4899 pencils

thought about it. but i was too busy clubbing baby seals.

klaussnow's picture
1675 pencils

...and kicking puppies

... its already been done...

everartz's picture
7609 pencils

i remembered the illustration of "peter and jane" kids series when i saw this add, or maybe it is meant to be done so.. no idea..

| Everartz |

ramosraf's picture
115 pencils

It's like: "you re really nice but we prefer your money"

adrianapr's picture
1238 pencils

agree totally... that was my feeling when I read it... it's kind of "you're really nice but you're also a coward, a chicken, a potato couch, a stupid who prefers to watch desperate housewifes instead of saving the whales. Give us your money, shut up and let us do the work of a hero for you". Insulting. Offensive.
The idea itself (don't have to join us to join us) is not bad at all, but the line sucks.

Maybe if they were talking about saving babies from starvation I would move, but instead of saving WHALES oh yeah, i prefer the housewifes. 100%.

jonybeta's picture
364 pencils

ramosrad "It's like: "you re really nice but we prefer your money"" jajjajjaajjajjjaajaj, i like the ad but the comment ruined it for me. jajajajajajajjajaja.

Jonathan Betancur

Kateter's picture
2029 pencils

great attitude.
pissed-off greenpeacers sick&tired of al-gore-type-of-environmentalists. i like it.

Senhora Kolossa's picture
Senhora Kolossa
483 pencils

WTF? Seems to be a desperate housewives' work.

teenie's picture
1894 pencils

Comma queen asks: what's with the comma in "you don't have to join us, to join us" No comma! Bad comma!

adrianapr's picture
1238 pencils

bad bad bad comma. i agree.

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