Department For Communities & Local Government: Watch

If only he could turn back time and test his smoke alarm.
When you change your clock test your smoke alarm.
Fire kills. You can prevent it.

Advertising Agency: RKCR/Y&R, London, UK
Creative Directors: Mike Boles, Jerry Hollens
Business Director: Nick Fokes
Planner: Neasa Cunniffe
Account Director: Graham Smith
Photographer: Giles Revell
Designer: Lee Aldridge
Media Company: M4C

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7 comments

2379 pencils

CommandZThursday, October 25, 2012 - 14:38

Pretty much the same as what they did last year only now the burnt time keeping items are in an environment. Beautiful photography.
http://adsoftheworld.com/media/print/department_for_communities_local_...

113 pencils

ajxFriday, October 26, 2012 - 02:29

What's the clock connection?

deja fuck

6 pencils

TaivanteFriday, October 26, 2012 - 08:25

love the artwork.... but there is something ambiguous about this ad

111 pencils

Garbz5Friday, October 26, 2012 - 23:37

Granted there are several tag lines that work but they don't seem strong enough as a whole to be a series.

156 pencils

DaAvitarMonday, October 29, 2012 - 01:49

Brilliant......

12 pencils

anshita.shedhaMonday, October 29, 2012 - 06:10

There is a little disconnect. But love the art.

108 pencils

saptohandriyantoMonday, November 5, 2012 - 05:03

Copy wise, this is the worse of the series.
Still love the art direction though..

sapto handriyanto
Fortune Indonesia

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