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Published/Aired: 
May 2012
Description: 
Advertising Agency: Carmichael Lynch, USA
Chief Creative Officer: Dave Damman
Associate Creative Director / Copywriter: Ellie Anderson
Associate Creative Director / Art Director: Doug Pedersen
Print Producer: Charlie Wolfe
Art Producer: Sandy Boss Febbo

Comments (6)

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Highest Rated

salil.sharma's picture
salil.sharma
Activity Score 2428

I Love This Campaign
good typographic, graphic presentation over all
Outstanding

Designer Don't Do Different Things
They Do Things Differently

morse's picture
morse
Activity Score 17508

Lovely art and copy.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Hadrons's picture
Hadrons
Activity Score 6017

Love this smart well written campaign.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture
kleenex
Activity Score 44826

winner...

salil.sharma's picture
salil.sharma
Activity Score 2428

I Love This Campaign
good typographic, graphic presentation over all
Outstanding

Designer Don't Do Different Things
They Do Things Differently

Subhashis's picture
Subhashis
Activity Score 16

Simple yet beautiful

Subhashis Purkayastha

sacrilegend's picture
sacrilegend
Activity Score 3392

Art's a bit boring for me, and this is the only execution with particularly good copy. (Very good, in fact. I adore this line.)

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