Denver Museum of Nature & Science: Bathroom
They're just waiting to be discovered. More than half of the world's dinosaur species haven't been found. See the remarkable creatures we've recently uncovered in a new exhibit at the Denver Museum of Nature & Science.
Advertising Agency: Carmichael Lynch, Minneapolis, US
Creative Director: Jim Nelson
Art Director: Brad Harrison
Copywriter: Ellie Anderson
Photographer: Firstbase Imaging / Getty
Art Buyer: Jenny Barnes
Published: September 2008
5 Comments
Okay, the other two had a certain cute factor about themselves, but this one is utterly inexplicable from a message point of view. Open the stall door and find a dino? Sorry, uhm, no.
If the other two worked for you, why not this one? All three ads show dinos are waiting to be discovered...The campaign logic remains the same across.
What's the problem?
that's pretty much what i was going to say. this is the weak one. the hide-and-go-seek appeal doesn't play in the men's room. plus, you already have bedroom and living room, why not stay in the house with kitchen or garage?
I'm not sure about the statistic. If the species haven't been found, how would they know it exists?
...
http://alvinpck.deviantart.com/gallery/
Nice one alvinpck, my sentiments exactly.
Bath yourself in gold-dust then i'll believe you're filthy rich.
:: Put your ears against the ground so i can walk over what you heard::