Dentyne Ice: Tornado

Dentyne Ice: Tornado

Seriously intense

Advertising Agency: McCann Erickson Puerto Rico
Creative Directors: Juan Santiago
Art Director: Jason Seda
Copywriter: Juan Santiago
Illustrator: Jason Seda
Photographer: Say Cheese Studio
Published: May 2008

Your rating: None Average: 5 (9 votes)

Comments

kergu's picture

nice copy, nice art direction... nice idea

weak art, weak line and very weak idea for me, sorry

Le Douche's picture

Its a good attempt though

Needs better logo/product placement

it looks like doo doo how you guys did it in the bottom left corner.

-DaMontana-'s picture

una tormenta de nieve en un campo de trigo, mmm

http://www.flickr.com/photos/damontana/

Neil Levy's picture

i think i get this one a little better but i still don't know about the teeth.

Oh! It's from the outside of the mouth looking in. Here I thought there was some nifty insight here. Guess I looked too much.

Not bad kind of ad.
Yeh, the art is confusing at first instance.
-----
http://indianadsblog.blogspot.com/
India at cannes'08

looks like the ORal B stuff short listed in Cannes:
http://adsoftheworld.com/media/print/oral_b_seafood
But the Oral B was way better…

Chris's picture

this open mouth thing has been overused

Ice....teeth....ice-teeth?

Gum is chewy not freezey.

Get a new idea already.

3/10

"stay low, move fast"

esoterik

Is it JUST ME BUT SEEING THIS AD BRINGS OUT GOOSE BUMPS.ITS SO DARN COLD!

salvarredy's picture

coooooool art direction