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Dentsu Philippines: Regret, 1

Dentsu Philippines: Regret, 1
Your rating: None Average: 6.7 (29 votes)

Reuse, reduce, recycle or regret.
A message from dentsu Philippines.

Advertising Agency: Dentsu Philippines
Executive Creative Director: Mike Calaquian
Art Directors: Mike Calaquian
Copywriters: Mike Calaquian, Chan Delacalzada
Account Managers: Joee Mendiola, Jek Innocencio

8 Comments

Guest's picture

The Re-thing has been done to many times before.

Guest's picture

but this one works better

Guest's picture

what a horrible ad! It makes it look like the victims are at fault. This ad is criminal.

soya2's picture 134 pencils

I think I know why they put the tragedy as a warning.....

Their approaching should scary to get the attantion from the mass.....

maybe this message can be so effective in some countries in south-east asia....

yctham's picture 184 pencils

Doesn't effective to me even though I'm from South-East Asia. =p

Guest's picture

the ad is in bad taste

Guest's picture

Scary tactics and guilt trip will never be effective to the masses. We have a deeper issue here other than recycling. you just don't get it.

Abrahams's picture 109 pencils

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