Deichmann Graceland: High Heels, 1

Men over 180cm earn 10% more money.
Go get them!

High Heels are uncomfortable and inconvenient. So how does Deichmann convince women to wear them? Prove to women that men over 180 cm are more successful and that they should wear high heels to keep up with the guys.

Advertising Agency: Grey Worldwide, Germany
Creative Directors: Andreas Henke, Sacha Reeb
Copywriter: Sissi Schneider
Art Director: Stella Bittner

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6 comments

shahidali's picture
shahidali
4063 pencils

Ha ha ha....like the witty approach.

shahid

vote4pedro's picture
vote4pedro
4601 pencils

Scheiße

Seriously Crazy's picture
Seriously Crazy
638 pencils

offensive to women..

JakeDaynes's picture
JakeDaynes
58 pencils

If it's offensive to anybody, it should be offensive to short guys (FYI - I'm 192cm)

andylefty's picture
andylefty
4535 pencils

I thought this was about competing with men, not getting them.

Of course the tagline suggests otherwise.

izzlah's picture
izzlah
227 pencils

simple and nice

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