Dash Courier: SOL
When overnight isn't fast enough.
Advertising Agency: Marked for Trade, Charlotte, USA
Creative Director/ Art Director: Phil Jones
Copywriter: Ryan Coleman
Published: February 2009
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Comments
Normally I don't care for ads that bash the competition. So, even though I don't want to like these, I kinda do. The simplicity is nice. Could have done a few things to make the client look a little more hi-end and trustworthy but overall, nice.
Dash has a long way to go before being any sort of direct competition to these three giants. i still know nothing of Dash, except that they roll "free candy" vans. maybe a strategy where we hear about Dash instead of seeing a spoofed logo, larger that the clients.
Funny thing is they ride around in much worse looking vehicles than that. I am a local and I think these are just fun and I can't imagine Dash ever trying to really compete with these guys, hell I think they run local packages for a few of these. You people who bash make sure you put a link to your own work so we can all visit the world of limitless ideas and gold pencils.
old fashioned thinking.
as well as your profile pic...
That pic is rocks the house.
2nd quarter ad school student work. very much a first thought.
5/10
radical
yeah
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