Dash Courier: SOL
When overnight isn't fast enough.
Advertising Agency: Marked for Trade, Charlotte, USA
Creative Director/ Art Director: Phil Jones
Copywriter: Ryan Coleman
Published: February 2009
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Comments
Normally I don't care for ads that bash the competition. So, even though I don't want to like these, I kinda do. The simplicity is nice. Could have done a few things to make the client look a little more hi-end and trustworthy but overall, nice.
Dash has a long way to go before being any sort of direct competition to these three giants. i still know nothing of Dash, except that they roll "free candy" vans. maybe a strategy where we hear about Dash instead of seeing a spoofed logo, larger that the clients.
Funny thing is they ride around in much worse looking vehicles than that. I am a local and I think these are just fun and I can't imagine Dash ever trying to really compete with these guys, hell I think they run local packages for a few of these. You people who bash make sure you put a link to your own work so we can all visit the world of limitless ideas and gold pencils.
old fashioned thinking.
as well as your profile pic...
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Observo y vivo
http://gualcor.blogspot.com
That pic is rocks the house.
2nd quarter ad school student work. very much a first thought.
5/10
radical
yeah