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Comments
haha, it is quite cool, i like this.
http://jennywhx.blogspot.com jwhx:Visionary
Very nice. Nothing new but good advertising. Would be nice billboards.
i've seen this execution for a "fast-food" sushi restaurant- i liked it better then...
Wouldnt it make you think of eating hotdog instead of eating some pussy food? F*** im hungry now! I want some HOT DOG!
look outside your house there's a dog running around go catch it and eat it.
Sincerely,
Arnold Santillan
714-206-2459
MMMM I DONT LIKE THE IDEA THE ART DIRECTION IS REALLY LOVELY
And what is wrong with the idea then?
superb! love the whole campaign
~ old habits die hard, older ones never do ~
Not bad really
whats the idea here?
A hot-dog made out of Yogurt.
I think its a great campaign, very smart and insightful. Not to mention the outstanding Art Direction.
LeoBurnett Egypt is doing great things. Over there are some really talented people.
The idea for the art direction is really nice but the execution is horrible.
1. The background is obviously done in PhotoShop and done poorly.
2. There is no depth in the yoghurt that's on the fruit. As if it's been done in PS as well.
3. The fruit looks like a stock shot taken out of it's context.
4. The lighting doesn't make any sence; background, yoghurt, fruit and pack shot seem to have non matching, separate light sources.
If they would spend some more time on making it more photo realistic they have a great campaign.
They have done similar things even in São Luís, one of the poorest Brazilian cities.
v good work Mr. Hamdalla
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