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Chocolate bar

Agency Network: 
Published/Aired: 
January 2010
Description: 

Print advertisment created by FP7, Saudi Arabia for Danone, within the category: Food.

The irresistible taste of chocolate.

Advertising Agency: Promoseven Riyadh Saudi Arabia
Executive Creative Director / Art Director: Ahmad Beck
Photographer: Steve Kozman
Client Servicing: Claude Abboud

Comments (42)

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CrackerJackFlash's picture
CrackerJackFlash
Activity Score 19591

sweet

abhihema's picture
abhihema
Activity Score 14

Hi Ahmad, nice idea

misterpanda's picture
misterpanda
Activity Score 282

nice and simple

alvinpck's picture
alvinpck
Activity Score 1467

From the thumbnail, I thought this visual is saying something about ice tray.

jorj's picture
jorj
Activity Score 638

u mean an ice ad.

yousef.k's picture
yousef.k
Activity Score 91

it doesn't say much man?!?!
you could have used aluminum sheet below the actual product.

satrianee's picture
satrianee
Activity Score 3748

good point... anything that makes the "chocolate" visual stronger.

and the boat's picture
and the boat
Activity Score 25

..bLurB...

mrckais's picture
mrckais
Activity Score 417

jejeje, nice

mrckais

sandhya rao's picture
sandhya rao
Activity Score 217

I don't find something in this ad appreciable...no strong idea...good execution etc etc...i did'nt like it

Jay121's picture
Jay121
Activity Score 58

yup, same over her!

greystonemiller's picture
greystonemiller
Activity Score 7

I just love it... i d rather use "the real taste of chocolate"

Hibon's picture
Hibon
Activity Score 3736

Clever & simple.

Simple ideas are the best !

sold's picture
sold
Activity Score 3305

good!!!

WillyLatasa's picture
WillyLatasa
Activity Score 616

80's ad.. Wanna see something more now!

"Bright ideas bring better results"

Gualcor's picture
Gualcor
Activity Score 978

chocolate... mmm

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

theRock's picture
theRock
Activity Score 30

great

art.vs.commerce's picture
art.vs.commerce
Activity Score 566

nice ad, just feels visually a bit flat.

sirvan's picture
sirvan
Activity Score 29860

Nothing much here.

+++

"I love some things, and don't love some other things."

brandingworthspreading's picture
brandingworthsp...
Activity Score 648

Nice execution. Straight to the point.

Javier Ramírez's picture
Javier Ramírez
Activity Score 1243

Yo tenía una idea parecida :(

Chief Creative Director Nexus BBDO

morse's picture
morse
Activity Score 18006

It's cute, but not very original.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Rabee Raad's picture
Rabee Raad
Activity Score 3

good job

restless_r's picture
restless_r
Activity Score 275

nothing irresistible!,, and the visual is too flat !

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Done

restless_r's picture
restless_r
Activity Score 275

alexander, do you have the link? i mean for the original one?

tirthomitro's picture
tirthomitro
Activity Score 2758

kewl stuff maaan!

they showed me a picture & i laughed
dignity has never been photographed

zizou77's picture
zizou77
Activity Score 26

The only Creative who would turn something so ordinary into an outstanding idea....Great Job...

Aba Hu's picture
Aba Hu
Activity Score 4

i like the idea but i find the execution isn't well done

silvi's picture
silvi
Activity Score 4172

perfect.

paumarques's picture
paumarques
Activity Score 1312

he vist coses semblants però és senzill i efectiu. ben fet!!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Madeinmelmac's picture
Madeinmelmac
Activity Score 116

not even close to a student idea...simple and bad!

GX's picture
GX
Activity Score 144

Interesting, but ...done

bukaccio's picture
bukaccio
Activity Score 75

Convincing ad. Nice job Ahmad and Steve.

theanc's picture
theanc
Activity Score 2783

Old style still working great.

advocate's picture
advocate
Activity Score 268

its a cheap chocolate...nice

dreamer_'s picture
dreamer_
Activity Score 161

Buena idea.

tamer samy's picture
tamer samy
Activity Score 681

very creative..

TAMER SAMY
www.leapstudios.net

Guest's picture
Guest

very ordinary no idea behind it.
complements to the art director however

Guest's picture
Guest

where is the creativity?
just a nice visual

Guest's picture
Guest

so what? any brand can claim the same. Where is the big idea??

Guest's picture
Guest

very boring, not creative. I saw the same idea before. I assume you are a clever ideas copier man

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