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Bomb

Agency: 
Published/Aired: 
July 2013
11901
Description: 

Print advertisment created by Y&R, Brazil for Danone, within the category: Food.

Danone Densia with calcium and vitamin D.
Young bones forever.

Comments (6)

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Highest Rated

kleenex's picture
kleenex
Activity Score 48129

Art is solid, but the idea is not.

monoliz's picture
monoliz
Activity Score 1304

i doubt this sort of humor is aligned with their target. also i understand color choice of visuals, but danone densia at the bottom is too abrupt and is looking disharmonious.

morse's picture
morse
Activity Score 17830

I agree, so out of touch with the aging population on all levels possible.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

tirthomitro's picture
tirthomitro
Activity Score 2758

agree with monoliz

they showed me a picture & i laughed
dignity has never been photographed

certaintly's picture
certaintly
Activity Score 3994

horrible execution choice

kleenex's picture
kleenex
Activity Score 48129

Art is solid, but the idea is not.

YoungTurk's picture
YoungTurk
Activity Score 19

Interesting but no.

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