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Comments (24)

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Highest Rated

B128's picture
B128
Activity Score 392

Is there a Fiat still in the race?
I doubt.

Klaus's picture
Klaus
Activity Score 20

That’s funny. I like it. It tells a lot about the image of this car using the benfit. That’s how good ads working.

Justin's picture
Justin
Activity Score 176

i dont see a benefit here. its small, so what? isnt the point of the dakar to win, not to be small??

ming the merciless's picture
ming the merciless
Activity Score 190

Jesus mate, if a small car can do the Paris Dakar, it must be good. It's the toughest rally in the world - if a small car can last it/enter it then it must be tough.

You shouldn't have to ask this question.

Not trying to be rude (you might be learning) but can I suggest reading some books about advertising?

Justin's picture
Justin
Activity Score 176

i still dont see the relationship between small and tough?

Skor's picture
Skor
Activity Score 208

The Dakar is 9000KM long...

Only a tough car/bike/truck can outlast..

in this case, the Panda is small, yet tough enough to endure 9000Km...

esotericusername's picture
esotericusername
Activity Score 313

Give it up. Justin doesn't even understand the relationship between cognitive resurget and a topical fiesht.

B128's picture
B128
Activity Score 392

I like the art direction. It would have been wise to do the ad after the race because if it is unable to finish it will be branded as the most useless 4x4xfar...

I'll be looking out for it on ESPN... fingers crossed..

Boony wants a beer's picture
Boony wants a beer
Activity Score 380

Just a pity the client made them show the actual car. It somehow affects the believabilty of the image.

jennywhx's picture
jennywhx
Activity Score 1142

i don't understand this ad, anybody explain to em thanks?
so the dry place will be greeny?

http://jennywhx.blogspot.com jwhx:Visionary

ming the merciless's picture
ming the merciless
Activity Score 190

Not sure if your question makes total sense ("so the dry place will be greeny?" - confusing) but rally cars in the desert leave a massive trail of dust. Therefore a small car cannot be seen - only it's dust trail.

jennywhx's picture
jennywhx
Activity Score 1142

sorry..haha. i bet i was influence by the previous ad, the one with a big chameleon, i now understand this ad :P thank you.

http://jennywhx.blogspot.com jwhx:Visionary

PeteHH's picture
PeteHH
Activity Score 202

Funny!

sam4grafix's picture
sam4grafix
Activity Score 94

this is GOOOOOOOD!

ITS ALL BEEN DONE!

sam4grafix's picture
sam4grafix
Activity Score 94

n the STAMP on the car loox cool!

ITS ALL BEEN DONE!

Desi's picture
Desi
Activity Score 1052

Pretty cool.

salamandos's picture
salamandos
Activity Score 1947

looks like the usual stuff we see for miniature cars.

aj's picture
aj
Activity Score 168

nice one! the car is so damn cute! and still it's a 4X4. wow.

popdistortion's picture
popdistortion
Activity Score 1592

Wish I thought of it. Great ad.

braindrain's picture
braindrain
Activity Score 240

Very nice. Simple and smart.

kandi's picture
kandi
Activity Score 204

Sweet!

Sick-of-adS's picture
Sick-of-adS
Activity Score 250

Outstanding.. Excellent!

Mo's picture
Mo
Activity Score 648

funny. Like it.

kc_brock's picture
kc_brock
Activity Score 703

this would be a kick ass poster for car dealerships.

great work.

rd

B128's picture
B128
Activity Score 392

Is there a Fiat still in the race?
I doubt.

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