Dagens Industri: Recession-1

Recession at last! Gain market shares, advertise when everybody else is holding back.

Dagens industri is Swedens leading and largest business paper.

Advertising Agency: Storåkers McCann, Stockholm, Sweden
Art Director: Patrik Reuterskiöld
Copywriter: Martin Johansen
Published: August 2009

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thedesignaddict's picture
5337 pencils

Engaging insight. My only complaint is that is looks very 'Economist'.

xcreativity's picture
2374 pencils

ahah good copy too!

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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sandhya rao's picture
sandhya rao
217 pencils

not that appealing when compared to the other two

satrianee's picture
3748 pencils

Person who briefed the team was not an economist I believe.

thefakehuman's picture
410 pencils

this is what made me click on the thumbnail (thought its an Economist campaign) :)

- Life Feeds on Life -

TheKid's picture
184 pencils


Roger Keynes's picture
Roger Keynes
5497 pencils

Nice to see others noticing the 'homage' to the Economist campaigns.

Will Think for Salary

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