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Dad's Army on Stage at The Lowry: Slippers
Advertising Agency: BJL, Manchester, UK
Art Director: Gary Fawcett
Copywriter: David Forster
Photographer: Paul Moffat
Illustrator: Justin Metz
Typographers: Chris Cowling, Nicky Taylor
Published: November 2007
Comments
What a boring campaing. 1/10
( 1 for the effort)
Again, this assumes too much knowledge on the part of the user, especially when you get to subsequent parts of the series. Right now, this one here isnt as thought-provoking as, say, the machine gun/walker or the grenade/false teeth, so this could be literally anything, like a sale for the mens' department at Sears (which was my first thought when I saw the ad).
I think if you're from the UK you'd know what it is. Dad's Army was a big show over here and The Lowry's a theatre. If you're a fan then you wouldn't need it explaining, and they're only looking to advertise to fans of the show.
Maybe all ads should have a label on them like 'Film', 'Play', 'Fruit' or 'Drink' to clear things up.
I really like these ads, great work.
What the heck are you advertising?
God.
me like. prefer other 3.
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