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Typo

Agency: 
Published/Aired: 
November 2009
2468
Description: 

Print advertisment created by McCann, Italy for CTS Grafica, within the category: Professional Services.

Spoil this poster with a typo and you're a dad man! A good typographer makes a good print.

Advertising Agency: McCann Erickson Roma, Italy
Creative Director: Marco Carnevale
Art Directors: Francesco Basile, Alan Dindo
Copywriter: Alessandro M. Sciortino
Photographer: Francesco Basile

Comments (13)

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Highest Rated

Chopper's picture
Chopper
Activity Score 1015

Simple like a pizza.

morse's picture
morse
Activity Score 17830

Maybe I understand the idea, but a typographer != proofreader.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Ravages's picture
Ravages
Activity Score 842

Remember a similar ad in the One Show ages ago for a typesetting place. Had better art, I think.

叶颢's picture
叶颢
Activity Score 168

这个广告采用的形式很不错。。。古代的印刷术。。。不过其中阳刻的英文字母,应该和现实中的英文是镜像的才对。。。。所以这个广告,有其形而无其神。

Com's picture
Com
Activity Score 5

Very nice.

slash's picture
slash
Activity Score 18

that's a good one

slowrider's picture
slowrider
Activity Score 648

isn`t he a DEAD man - insteadt of DAD man?????

one should not take life so seriously - as one will not come out of it alive.

bubblestheclownfish's picture
bubblestheclownfish
Activity Score 614

... and THAT would be the point of the ad.

picopalqlea's picture
picopalqlea
Activity Score 999

it looks more like a mistake (not made on porpoise). for some reason its not that obvious.

bad astronaut's picture
bad astronaut
Activity Score 544

really? It is obvious, especially when the whole point of it being about "a typo."

bad astronaut's picture
bad astronaut
Activity Score 544

really? It is obvious, especially when the whole point of it being about "a typo."

kurtberengeiger's picture
kurtberengeiger
Activity Score 7318

LOL. That's very slow of you slowrider... ;)

whatever_milan's picture
whatever_milan
Activity Score 5

Very nice.

Chopper's picture
Chopper
Activity Score 1015

Simple like a pizza.

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